The last couple of weeks, I've noticed a few of my business peeps struggling with confidence. In fact, this issue of confidence came up last week once with a client who has great business ideas but admitted he wish he had his old confidence back to actually implement them.
The subject of confidence came up again when I was chatting with a woman last week, who I consider to be a sales genius (she has corporate clients from some of the most-recognizable brands today)! Despite these corporate clients, she barely made enough to pay her rent and was considering applying for food stamp benefits. During that conversation, we determined part of the reason this was a struggle was because she lacked the confidence to charge her multi-million dollar clients what she is worth.
After these last two encounters, I knew I had to write about it.
LACK OF CONFIDENCE IS A FORM OF FEAR & IT WILL KILL YOUR BUSINESS.
If you don't believe in yourself, your services/products, NO ONE ELSE will. And I should know, because I invested
in many sales and marketing systems for years, before I FINALLY realized I needed to develop some confidence to
Do any of these sound familiar?
Some fear is normal, but talking yourself out of moving forward to the point of stagnation is NOT normal.
So, here's what you can do about it:
-->GET FEEDBACK: Sometimes we sabotage ourselves by thinking we have all of the answers to our "what if" questions. And this can prevent us from moving forward with our business goals. The BEST way to fix this is by getting an EXPERIENCED mentor or coach that can give you the PROPER guidance. You can also fix this by joining
a business community to get feedback on your concerns. There are plenty of free ones on meetup.com and social media (Facebook & LinkedIn). In fact, I am apart of several great private business groups on Facebook that have helped me TREMENDOUSLY.
-->PREPARE: There are times when a lack of confidence actually does stem from lack of preparation. This happens when you don't have enough experience or proof (ie testimonials) that your product/services actually work. You can fix this by either advancing your education, practicing your sales pitch, getting a mentor OR selecting a few people from your target audience to test out your product/service so you can get testimonials (which is the simpliest route to go). ON A SIDE NOTE: In business, you will always be expanding your education as you grow and as your customers needs change you will have to learn knew ways of meeting their needs.
-->TAKE RISKS: This is actually my FAVORITE way to overcome a lack of confidence. I've shared this before, but here it is again if you missed it last time:When you get a great idea, act on it IMMEDIATELY because when you give yourself "time to think about it" you will have talked yourself out of it. For me, that means taking the INITIAL steps (i.e. surveying my target audience on social media about their interest in the idea) to put my plan into action within the FIRST FEW MINUTES of coming up with the idea. If you need a stronger way to boost your confidence with this idea, check out my blog post from last year on the BOLD way I use this risk-taking method.
Give these tips a try! And if you have any questions about confidence, comment below OR e-mail me : firstname.lastname@example.org, because I will be writing more on this topic on a deeper level throughout the summer :)